Proptech, or property technology, refers to software designed to streamline both the commercial and residential sides of the real estate industry. Driven by advancements in technology and changing consumer behaviors, this growing sector shows no signs of slowing down, much less stopping.
Indeed, proptech encompasses a broad range of technologies that help customers find properties, go on virtual tours, secure loans, and close deals with ease. By simplifying and automating parts of the workflow, proptech frees up real estate agents’ time and resources, allowing them to better serve their customers, focus on building relationships, and close transactions. In addition to commercial and residential platforms, proptech also makes real estate investing more accessible through crowdfunding platforms that allow individuals to invest in real estate projects.
Related to Real Estate Technology Companies: How to Build a Real Estate Portfolio
Commercial Real Estate Tech Companies
Commercial real estate proptech companies primarily focus on property management, lease management, and tenant experience, among other aims. These companies work to help investors make the best decisions and to oversee multiple large properties.
Examples:
- VTS — VTS combines technology and data-driven insights with a proven track record for helping customers make and execute strategic decisions about space, tenants, buildings, and markets.
- Doorloop — Doorloop specializes in property management for retail, office, industrial, shopping centers, parking, and other commercial spaces so that customers can grow their portfolios.
- Cherre — Cherre focuses on real estate data and analytics. This company uses AI to gather information and create reports on commercial real estate properties, making it useful for acquisitions, financing, and property management decisions.



Residential Real Estate Startups
Buy/Sell Proptech Companies
These proptech companies make real estate transactions easier for sellers and buyers alike. This software can help sellers by connecting them with an agent or providing expert assistance so that sellers can perform the agent’s work themselves. These companies also help buyers find and tour properties around their schedules. Many help with the paperwork and closing process as well.
Examples:
- Opendoor — Opendoor streamlines the buying and selling process. Sellers can get cash for their home from Opendoor and let them take it from there, or they can list it on their market. Buyers can schedule a tour and submit a bid on their own time.
- HomeLight — HomeLight seeks to simplify the buying and selling process through an expansive network of agents and lenders across the country. This company helps customers find an agent, secure funding, and facilitate easy, on-time closings.
- HomeLister — HomeLister empowers sellers to confidently and expertly price their homes without an agent and assists with paperwork and other administrative tasks (like photography) to simplify the process.
Related: Introducing The Nav Agency, a Buy-Sell Brokerage for Apartment Locators
Rentals/Leasing Proptech Companies
These proptech companies seek to streamline the rental process for both landlords and tenants. This technology assists landlords with managing properties, screening applicants, and filling vacancies. Many of these companies also allow for payment collection, so tenants can pay through the app. Their software also frequently serves as a communication tool between landlord and tenant. Other companies tailor their software to apartment hunters with listing sites that improve their search and connect them with real estate professionals.
Examples:
- TurboTenant — This is a one-stop shop property management software for landlords. TurboTenant helps with advertising vacancies, tenant screening, payment collection, and more.
- Zumper — Zumper connects owners with potential renters for multifamily properties. This company works with a variety of rental options, including short-term, luxury properties, and standard apartments.
- RentRedi — RentRedi is designed for the landlord on the go. The app allows landlords to manage their properties, collect rent, communicate with tenants, and even handle maintenance requests.
- AptAmigo –– AptAmigo serves both apartment seekers and apartment locators. They provide a listing site for renters that connects them with their free service, and they integrate the website with their proprietary Customer Relationship Management Software that helps locators manage their clients’ journeys.
Real Estate Investment Startups
These companies seek to disrupt the status quo of real estate investment by making investing more accessible, efficient, and profitable. Their technology allows almost anyone to invest in real estate and to track and manage their investments.
Examples:
- Fundrise — Fundrise helps investors manage and stay up to date with any developments to their portfolios. It makes investing convenient and scalable and allows for real-time reporting.
- Roofstock — Roofstock helps people invest in single-family rentals. This company provides data, analytics, and a platform for acquiring, managing, and selling SFR properties.
- Mynd — Mynd helps investors acquire and manage a diverse portfolio in one place. Users can buy, sell, lease, and manage properties in a number of big markets throughout the United States.
Related: Why Invest in Multifamily Real Estate?



Work at a Real Estate Startup
If you’re looking to join a real estate startup with cutting edge CRM technology, look no further than AptAmigo. Our company, which specializes in luxury rentals, developed its own software to help agents nurture clients through the entire sales pipeline.
Apply today to explore whether our CRM and in-house leads could benefit your apartment locating business.
Up Next: How to Find Work-Life Balance as an Apartment Locator
AptAmigo is proud to be an equal opportunity workplace and does not discriminate based on race, religious creed, color, national origin, ancestry, genetic information, physical or mental disability, medical condition, marital status, gender, age, sexual orientation, gender identity, veteran status, or any other characteristic protected by applicable law, in connection with any aspect of employment at AptAmigo.
Lori Walker is a freelance writer and content marketer. She writes personal essays, memoir, and poetry in Tulsa, where she lives with her husband and cat, Joan Didion.

























